Speaking with CoinDesk about the service expansion, ChangeTip founder and CEO Nick Sullivan said that the company’s goal is to enable users to “show their appreciation directly in everyday social media interactions.” Although bitcoin is widely speculated to become a powerful and disruptive force in existing financial structures, such as the remittance market, tipping is arguably the first truly native application of the micropayment-friendly structure of the digital currency. While other services, such as PayPal, can arguably be used for smaller transactions, the fees associated with such transactions make them impractical for sending a $0.25 “tip” to a content creator.
With the option now enabled on Google-owned services like YouTube, as well as the massive microblog community on Tumblr, it’s possible that ChangeTip’s system may even help to ignite a new payment model for a variety of online content.
http://youtu.be/_AnfKpypMNw